H20 CAPSULE
H20 CAPSULE
SERVICES PROVIDED:
H2O Capsule is the #1 top-selling water bottle brand known for its innovative design and status as the original trailblazer in the market. This reusable, leak-proof, and BPA-free water bottle is designed with a protective sleeve that doubles as convenient storage, making it a favorite among fitness enthusiasts and everyday users alike. Built with 30% thicker plastic for enhanced durability, the H2O Capsule is lightweight yet heavy-duty. It is non-toxic, BPA-free, and BPS-free, and comes with thoughtful extras like a bonus straw cleaning brush. Combining functionality, style, and eco-consciousness, H2O Capsule sets the standard for hydration on the go.
RESULTS THEY HAVE SEEN WITH OS:
Our strategy for H20 Capsule, now Amazon's top-selling water bottle, generated a staggering 11.1 million views in a month onTikTok, resulting in 6-figure sales within a week and a combined 30,000 new followers across TikTok and Instagram.
Starting in early 2022, we implemented our Instagram and TikTok bundle, focusing on consistency, product launches, and driving sales through social media. After six months of targeted content creation and strategy refinement, we launched a street content campaign showcasing the product to ideal customers through engaging interactions.
The campaign's first TikTok upload exploded overnight, reaching 1 million views in under 12 hours and sparking a series of viral hits, with six videos surpassing the million-view mark.
VIRAL VIDEOS WE CREATED:
+2.4 Million views on TikTok
4.7 Million+ views on TikTok
+1.1 Million Views on TikTok